I have watched this happen enough times now that I can almost call it in the interview.
A firm owner sits down with a stack of resumes, finds the candidate with the strongest portfolio and the most relevant project types, and hires that person. Six weeks later the work is coming back wrong, the principal is redrawing most of it, and nobody can explain why, because on paper this was the obvious choice.
Jackie Ho, who co-founded Ho and Lacey Architecture in San Francisco with her husband John, went through exactly this and was willing to walk me through it in detail afterward. Her firm does bespoke residential work, high design, everything under one roof from concept through move-in.
They were two people and they needed a third. The first person they brought on had the qualifications she was looking for and a genuinely strong portfolio. It did not work, and it took about two months to become undeniable.
What is useful is not that it failed. What is useful is that the signal was there in the interview and she talked herself out of it.
She noticed in that first conversation that she was getting very short answers. She read it as shyness, and she did what most decent people would do with that read, which is assume it would resolve. Once he settles in, once he gets comfortable, the communication will open up. That is a generous interpretation and it is also, in her own words afterward, the mistake. It was not shyness that resolved. It was a communication style that never matched the way her firm actually runs.
Because here is what her firm actually is. She and John talk daily, often several times a day. Design decisions happen in conversation, not in a document handed down. They are married, they are business partners, they are co-parents, and their working rhythm has a specific texture to it that you either navigate or you do not.
Into that, they placed someone who answered questions with the answer he thought was wanted rather than the answer that was true. When they asked where he was on something, they got a version of what they hoped to hear. What they never got was the thing they needed most, which is: here is what I am stuck on, help me.
That is not a language problem and it was not a skills problem. He understood everything asked of him and he was, by her account, genuinely trying hard. Rendering turned out to be a real strength of his. It was a fit problem, and fit problems do not improve with time. They compound, because every week the untested work goes further downstream before anyone catches it.
The turn in the story is an email Jackie sent me after we terminated the arrangement and sat down to diagnose what happened. She had gone back into her own business with John, hashed through every decision they had made, and reached a conclusion she stated plainly. She wanted us to weight culture fit more heavily than technical attributes, because she believed that adjustment alone would get them much further.
She was right, and the reasoning behind it is the part I would ask you to sit with. Her position was that if a technical skill does not come with the person, they are happy to train it and teach it. Culture, they cannot train. So why would you optimise your selection for the variable you can fix and treat the one you cannot fix as a tiebreaker?
The person they hired on the second round was not the stronger candidate on paper. Both finalists looked so similar in their materials that Jackie remembers worrying she would mix them up. After the conversations, it was not close. The difference was entirely personality, and the person they chose is organised, detail-oriented, a strong communicator, and not remotely shy about asking questions. Four months in, Jackie told me she has not yet found the limit of what she can hand her.
Two practical things to take from this.
The first is that you should read short answers in an interview as data, not as nerves. You are not evaluating whether this person can do the work. Their portfolio told you that. You are evaluating whether they will tell you when the work is going sideways, and the only way to test that is to ask something they cannot answer smoothly.
Ask what went wrong on a recent project and what they did about it. Ask what part of the work they find hardest. A candidate who can say “I do not know yet, here is how I would find out” is showing you the exact behaviour you will depend on every week for years.
The second is smaller and it cost Jackie more than she expected. She did the first round of interviews without John. She was assessing on his behalf and relaying her read to him afterward, and he agreed with her assessment because the assessment sounded reasonable.
The first time he met the person he would be working alongside every single day was when that person was already on the payroll full-time. On the second round he was on every interview. If someone on your team is going to live with this hire daily, they need to be in the room while there is still a decision to make.
The best resume in the stack is a starting filter, not an answer. The answer is in how the conversation goes.
Jeremy Zick is the founder and CEO of WeCollabify, a global talent integration partner dedicated to transforming architectural and engineering practices. With over a decade of experience managing international teams and integrating global talent, Jeremy has become a leading voice in the industry.
Jeremy’s passion for innovation and efficiency led him to establish WeCollabify, with the mission to empower firms to leverage global resources for enhanced project execution and competitive edge. When he’s not driving industry change, Jeremy enjoys exploring new cultures and finding creative solutions to complex business challenges.
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